Tag: James Cropper

From coffee cups to children’s books: James Cropper and Biffa turn waste into storytelling gold

Stuart Mitchell

James Cropper Paper & Packaging, Britain’s master papermakers with over 180 years of heritage, has partnered with century-old sustainable waste management company Biffa to produce Whitney the Wasteater and the Wrong Bite, a playful new children’s storybook designed to encourage proper recycling habits and community engagement. Launched to coincide with World Book Day and aimed at children aged 2-7, the story follows Whitney, a lovable yet ‘picky’ Wasteater who thrives on clean, dry recyclables but falls ill after taking a wrong bite from mixed or contaminated bins. The tale blends…

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Hallmark Develops Artistic Card Range From Take-Away Coffee Cups

Stuart Mitchell

Each year in the UK 2.5 billion take-away cups are estimated to be thrown away. That’s why Hallmark is working in collaboration with prestige paper innovator James Cropper, inventors of the world’s first recycling process dedicated to upcycling take-away cups and turning them into beautiful papers. As two family businesses with caring and innovation at the heart of all they do, the companies are working towards a world that’s less wasteful, more beautiful and creating a moment to show you care with a card. Alison Murnane, at Hallmark Cards, commented,…

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Hallmark Launch CupCycling™ Greetings Card Range

Stuart Mitchell

Hallmark recently unveiling their new collection of greetings cards at the 2019 Progressive Greetings Live event, the company revealed being less wasteful is a key consideration for them and this range of cards contains fibre from our CupCycling™ facility. It is estimated that 2.5 billion take-away cups are thrown away each year. That’s why Hallmark have decided to work in collaboration with James Cropper, the inventors of the world’s first recycling process dedicated to upcycling take-away cups and turning them into beautiful papers, CupCycling™. As two family businesses with sustainability…

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