UK agencies react in horror to Keurig Dr Pepper 360-day payment terms

Global consumer products giant Keurig Dr Pepper is currently running a PR agency search in the United States, where part of the ask is for agencies tendering to accept 360-day payment terms. Those that cannot are being offered the option of financing, at their own cost, through Atlanta based, Prime Revenue. In hearing this astounding ask, Voxcomm member Paul Bainsfair, Director General of the IPA said: “When I first heard this story, I thought it was fake news. But sadly it is not which just demonstrates to me, and to others…

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Keurig Dr Pepper Details Significant Progress Toward Goals in 2019 Corporate Responsibility Report

Keurig Dr Pepper has published its 2019 Corporate Responsibility Report, highlighting a year in which the Company made solid advancements on ambitious goals to reduce packaging waste, improve energy and water efficiency and secure responsibly sourced coffee and brewers. Signaling its continued commitment to a reduced carbon footprint, the Company added new emissions reduction targets to its Drink Well. Do Good. corporate responsibility platform. “The momentum against our Drink Well. Do Good. efforts in 2019, our first calendar year operating as one Keurig Dr Pepper team, reflects the central role…

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