Bridgestone Launches Consumer Safety Campaign to Reach Drivers During National Tire Safety Week

Bridgestone Americas, Inc. (Bridgestone) is launching a new consumer safety awareness campaign aimed at teaching drivers about the important role tires play in safety. The campaign, which is part of the company’s National Tire Safety Week initiative (May 20-27, 2019), centers on a partnership with lifestyle influencer Landyn Hutchinson, the creator and voice behind the Living with Landyn lifestyle channel. The leading tire and rubber company has collaborated with Hutchinson on a three-part video series that will be shared on Hutchinson’s social channels and featured on TireSafety.com, a consumer safety…

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