To commemorate the 5th anniversary of LEGO® Replay, a circularity program that enables consumers to donate used LEGO bricks for cleaning and repackaging for reuse, the LEGO Group held celebratory events in Boston, Massachusetts, and Richmond, Virginia, in partnership with local Boys & Girls Clubs. In addition to engaging kids in a special building activity, LEGO employees helped distribute LEGO Replay boxes to area educators and community groups, in partnership with educational equity nonprofit First Book. The LEGO Replay program collects previously used LEGO bricks directly from consumers, cleans and…
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