Today, Gap Inc. and the United Nations Foundation announced that, for the third consecutive year, they will partner during Pride Month to raise awareness and funds for UN Free & Equal, a global campaign of the UN Human Rights Office to promote equal rights and fair treatment for lesbian, gay, bisexual, transgender, and intersex (LGBTI) people globally. This effort builds on Gap Inc.’s commitment to the UN Human Rights Office’s Standards of Conduct for Business on Tackling Discrimination against LGBTI People unveiled last year. The partnership will include a portion of…
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HSBC UK Announces New Services For Trans Customers
On the 31st of March. HSBC announced that it is rolling out a number of new services which aim to offer transgender customers a better, more personal banking experience. These include allowing customers to choose from ten different gender neutral titles as well as simplifying and streamlining the experience of those who wish to change their gender on their bank account. The announcement coincided with International Transgender Day of Visibility (Friday 31st March 2017), which HSBC UK celebrated with a video (shown below) telling the story of Stuart Barette, the…
Read MoreLBGT+ people feel underrepresented by advertising
UM London and Grindr,the popular dating app and social network, today revealed new insights around the relationship 18-34-year-old British gay and bisexual men have with digital media and advertising. The first-of-its-kind study surveyed 2,000 Grindr users across England, generating data that will be used to inform UM’s media plans and strategies to gay and bisexual males, an audience of over a million people in England. The survey, which is part of the agency’s ‘UK by UM’ project, reveals a community that massively over indexes in social media engagement and has…
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