Tag: LGBTQI+

Love Matters India and Ogilvy Mumbai go beyond the label with #LforLove Campaign

Stuart Mitchell

Love Matters (India) – a platform that provides information on relationships, sex and gender equality is hoping to change the view many Indians have on lesbian relationships. With #LforLove – a campaign that shines the light on the emotions that connect two people. Irrespective of their sexual preference.And end the portrayal of homosexual women asobjects of fantasy. So they are accepted for who they are –ordinary human beings. The campaign, created in consultation with the community made it possible for audiences to ask questions to a lesbian, anonymously. And answered them through a photographic series…

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For Pride 2018, Spark and Colenso BBDO invite Kiwis to voice their appreciation of LGBTQI+ community by saying #thankstoyou

Stuart Mitchell

For Pride 2018, Spark is celebrating the organisations and individuals who have helped move forward perceptions and attitudes towards rainbow communities over the years. The campaign, created by Colenso BBDO, invites Kiwis who have been positively influenced by the rainbow community and its allies to voice their appreciation by saying #thankstoyou. #Thankstoyou acknowledges that the efforts of individuals and organisations within the rainbow community over the years now mean that younger generations are growing up in a country that’s becoming more accepting, loving and respectful. The key creative from the…

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