The most scientifically robust litter survey ever undertaken in the UK reveals groundbreaking results set to impact how litter is tackled in the future. Funded by McDonald’s, scientists from Ellipsis Earth used drone technology and AI to create detailed litter maps, identify hot spots and build an understanding of how litter is travelling across Bournemouth, Christchurch and Poole in March and May this year. The intelligence gathered from the drone data was then used to inform the placement of positive litter-busting interventions which made the area’s bins more engaging and noticeable such as glow in the dark bins and voting bins…
Read MorePioneering project using drones and data to tackle litter in Bournemouth shows “game-changing” results
