The Carbon Literacy Project has awarded Magenta Associates Bronze Carbon Literate Organisation (CLO) accreditation, reflecting the communications agency’s ongoing commitments to reducing its carbon emissions and tackling climate change. Carbon Literacy, as defined by the Carbon Literacy Project, is “an awareness of the carbon costs and impacts of everyday activities, and the ability and motivation to reduce emissions, on an individual, community and organisational basis.” To become accredited, an organisation must demonstrate Carbon Literacy through everyday behaviour and ensure a substantial proportion of its workforce is individually certified as Carbon Literate. Magenta’s…
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Magenta Associates publishes its first Impact Report
Magenta Associates, the employee-owned communications consultancy, has released its inaugural Impact Report, marking an important step in its ongoing efforts to operate as a responsible and sustainable business. The report shares key achievements over the past year and outlines the company’s plans for continued improvement in social and environmental impact. The report introduces Magenta’s ‘Communication for Good’ framework, built on four core pillars: Change Agents, Fortress for Talent, Community Champions and Protecting our Planet. These pillars guide the company’s approach to aligning its communication expertise with its commitment to responsible…
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