Brides and grooms search for something green as trend for eco-weddings gathers momentum

New research for North London Waste Authority (NLWA) shows that 2 in 5 people planning their nuptials in the next five years say making their wedding as green as possible is a key priority. To meet this demand for more sustainable weddings NLWA is running the Something Green Wedding Fair on Saturday 27th and Sunday 28th March. The stylish, free and virtual wedding fair aims to take the pain out of wedding planning by bringing together experts on everything from cakes and cocktails to fashion and flowers. The poll reveals…

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Young Brits Shift to Thrift: The pandemic, new tech & rise in awareness drive clothes swapping and sharing amongst young Brits

From designer fashion rentals to clothes-swapping circles, sharing clothes shifted up a gear in 2020 with clothes swapping set to be one of the big fashion trends of 2021, driven by fashion and eco conscious Gen Z and Millennials.  This predicted shift to thrift has been accelerated by the pandemic amongst younger digitally switched-on consumers aged 16-30. According to a new survey carried out by Censuswide* on behalf of the North London Waste Authority (NLWA): 1 in 2 Millennials (25-30) and Gen Z (16-24) bought second-hand, swapped or borrowed more in 2020…

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