Ocean Outdoor reopens advertising fund for environmental charities and causes working to protect the planet

Premium digital out of home (DOOH) media owner Ocean Outdoor has reopened its advertising fund which gives free space to environmental charities and non-profits that are working to save the planet. Under the Drops in the Ocean initiative, Ocean Outdoor donates 2% of the Group’s annual reported revenue to environmental charities in the form of advertising value across the company’s extensive UK digital screen network. Organisations and causes associated with the preservation of land, nature, the oceans, global warming, pollution, sustainability and the climate emergency are invited to tap into…

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Campaign Against Antisemitism challenges hate crime and stereotypes in first out of home ad campaign

The Campaign Against Antisemitism has launched Britain’s first-ever national out of home (OOH) ad campaign seeking the public’s support against antisemitism after the most recent Home Office figures showed that Jews are 500% more likely to suffer hate crime than any other faith group per capita. The campaign was created by the Campaign Against Antisemitism and Manchester based agency One Day. Media space was donated by Ocean. Running for two weeks, and including Holocaust Memorial Day on January 27, striking portraits of people from the British Jewish community are appearing in prominent…

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Ocean Outdoor and Louise Xin collaborate for world media fashion first Broadcast shines a light on sustainability and worker’s rights

Premium digital out of home media owner (DOOH) Ocean Outdoor has collaborated with the fashion designer and human rights campaigner Louise Xin, broadcasting her 2022 Stockholm Fashion Week (SFW) show on large format advertising screens across six European countries. A world media first, the 10 minute out of home broadcast took place on Friday, September 2 in Sweden, Denmark, Norway and the Netherlands (3pm GMT); Finland (4pm GMT); and the UK (2pm BST). The film was shown on large format screens in busy retail locations in eight cities including Amsterdam,…

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Race to help save the Third Pole begins

UK based charity Pipal Tree has launched a major appeal across outdoor advertising screens to help reverse the effect of climate change in Nepal. The disaster relief charity is working with out of home media owner Ocean Outdoor in an attempt to raise £125,000 to reforest areas of Nepal, the ninth most affected country in the world by climate change. The outdoor ad campaign asks people to text small donations of £1 or £3 and audiences are invited to scan a QR which takes them to a fundraising page to…

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Land Rover Brings Nature To London For Mental Health Awareness Week

For Mental Health Awareness Week 2022, Land Rover launched immersive ‘Live Streams’ on Ocean Outdoor’s digital screens to raise awareness of the importance of nature in improving mental wellbeing. Research from Exeter University suggests that 40% of the working population fail to spend the recommended two hours minimum a week in nature to support their mental health.* The digital screens broadcast live scenes from nature, creating windows into green spaces that are closer than you think. The screens were purposefully placed at both Westfield retail and leisure centres in London…

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