Ocean is supporting The Big Do, a UK wide community celebration of fun, friendship and action, with a month long OOH campaign. Messages encouraging people to take part in their local events are appearing across almost 60 screens in seven cities including Birmingham, Manchester, Glasgow, Edinburgh and London. The Big Do combines two popular annual initiatives: The Big Lunch and The Big Help Out. Running since 2009, The Big Lunch is the UK’s annual get together for neighbours and communities to come together to share friendship, food and fun. More…
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Ocean Outdoor redefines the DOOH attention model with Ocean® Portal
Ocean Outdoor UK enters a new era in Digital Out of Home with Ocean® Portal, a new format which redefines how brands show up in the real world. Developed by Ocean Studio and Ocean Labs, the Portal transforms high-footfall indoor environments into immersive, walk-in experiences, placing audiences at the centre of the story. The Portal launches in the UK at London’s Battersea Power Station this week with a bespoke entertainment showcase and content, produced by Ocean Studio. It includes an interactive game with audio which challenges players to jump from floating ice blocks before they melt.…
Read MoreOcean Outdoor enters third year of Pinwheel partnership to build on strong science-based environmental impacts
The impact of funds generated by Ocean Outdoor’s environmental partnership with UK advertising agencies and Pinwheel is being felt across the globe, paying for the protection of natural habitats, marine wildlife and coral ecosystems, plastic waste removal and scientific carbon capture research. In just 24 months, direct investment has reached 16 countries on three continents. So far: More than 43,000 kilograms of plastic waste has been recovered and recycled with funds being distributed to verified waste collectors in 12 locations, from India to Tanzania; Working with SEE Turtles, more than 195,000 turtle…
Read MoreOcean Outdoor opens its 2026 Digital Creative Competition for entries
Entries for Ocean Outdoor’s annual Digital Creative Competition are now open in the UK, the Netherlands, the Nordics and Germany. Now in its 17th year in the UK, and sixth year across other Group markets, Ocean’s competition calls for bold ideas and original concepts that push the creative boundaries, using the latest techniques and technology available across premium DOOH formats and Out of Home environments. Campaigns from previous winners have gone on to win several Cannes Lions and other international awards. The 2026 competition opens for entries on 7th April. The closing…
Read MoreNature, wildlife and Mother Earth claim primetime slots across Ocean Outdoor’s UK network
Environmental charities and non-profits working to restore and protect the natural world, combat climate change and create access to sustainable clean water supplies have been chosen as Ocean Outdoor’s 2026 Drops in the Ocean partners. The scheme gives six beneficiaries the chance to appear at scale across some of the best Digital Out of Home (DOOH) screens in 18 UK cities to promote their work and build public support. They include long-term public participation programmes in London, Scotland, and grassroots conservation work in more than 40 other countries. Now in its…
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