Ocean Outdoor UK appointed as British Land Digital Out of Home media partner across key London assets

Ocean Outdoor UK has been appointed by British Land, one of Europe’s biggest property development companies, as its Digital Out of Home (DOOH) media partner in London following a competitive tender. The long-term contract covers three of British Land’s central London estates – Paddington Central, Regent’s Place and Broadgate and Liverpool Street in the City. The first phase will see the roll out of 33 small format full motion screens, extending The Loop, Ocean’s existing small format network across the capital to 114 in total. British Land’s investment in DOOH…

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Ocean Outdoor UK announces results of contribution-based sustainability initiative

Ocean Outdoor has announced the first results of its most recent sustainability initiative, working with agency partners to establish a rigorous and long term form of corporate climate activism using Out of Home (OOH) ad spend. Under its Pinwheel platform, a percentage of Ocean’s 2024 revenue uplift has been given to four marine based projects that remove atmospheric carbon and are driving lasting change by helping to repair the planet’s natural ecosystems. All of the projects are verified by Pinwheel and were selected in a vote which invited clients and agency partners…

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