RSPCA Assured, the RSPCA’s ethical food label and farm assurance scheme, has launched a new campaign to encourage consumers to support higher welfare egg producers by choosing RSPCA Assured labelled eggs this Pancake Day. The 30-second Pancake Day TV advert, showcases the journey of an RSPCA Assured egg from farm to fork and stars RSPCA Assured laying hen producer, Phillip Twizell. Made by 2S Films, the advert will air across the Channel 4 network from 24 February until Pancake Day – 4 March. It is expected to appear during the…
Read MoreRSPCA Assured launches campaign to raise awareness for hen welfare this Pancake Day
