Tag: RSPCA

RSPCA animated film goes viral amid busiest period for animal cruelty

Stuart Mitchell

A hard-hitting new RSPCA animated film has been watched tens of thousands of times in just 72 hours – and is now set to hit television screens across the country. The 30-second film has been released as the animal welfare charity launches its ‘No Animal Deserves Cruelty Appeal’ – as the RSPCA is braced to respond to more cruelty this summer than at any other time of the year.  Between June and August last year, the RSPCA took a report about an incident of animal cruelty every five minutes.  The…

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Wildlife has won the People’s Postcode Lottery with a £400,000 boost

Stuart Mitchell

TV presenter Steve Backshall thanked players of People’s Postcode Lottery for raising £400,000 to help treat wildlife at RSPCA centres as well as firing-up local communities to help wild creatures they share their neighbours with. The generous support comes as the RSPCA celebrates 200-years of changing animals’ lives for the better and will help fund vital work by the charity’s four specialist wildlife rehabilitation centres  – RSPCA East Winch in Norfolk, RSPCA West Hatch in Somerset, RSPCA Mallydams Wood in East Sussex and RSPCA Stapeley Grange in Cheshire. The money…

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World Federation for Animals announces RSPCA chief executive as new President

Stuart Mitchell

Chris Sherwood, the Chief Executive of the RSPCA, has been announced as the new President of the World Federation for Animals (WFA). The news was announced yesterday (15 May) at the World Federation for Animal’s General Assembly in Copenhagen. WFA is a non-profit organisation uniting over 60 organisations from across the globe working to improve the wellbeing of all animals and end their suffering and exploitation worldwide. It holds Special Consultative Status with the UN Economic and Social Council and is an Accredited Observer to the UN Environment Programme, as…

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RSPCA launches ‘For Every Kind’ campaign to ‘rethink animals’ in 200th year

Stuart Mitchell

The RSPCA says we need to “radically rethink” our relationship with all animals as it launches its new For Every Kind campaign to mark its 200th year. The charity reveals new polling by Savanta which shows a stark difference in the way we see animals, depending on whether they are in our homes, in labs, on farms or in the wild and says we have become disconnected to many of the animals around us. Polling of more than 2,500 UK adults reveals 90% of people think dogs can experience positive…

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RSPCA pet food bank scheme which has served up 1.6m meals to struggling owners is expanding in charity’s 200th birthday year

Stuart Mitchell

The RSPCA has announced its successful Pet Food Bank Partnership is to be rolled out across England to ‘ensure no community goes without’ as the cost of living crisis continues to impact those struggling to feed themselves and their pets. The animal welfare charity has provided a staggering 1.6 million pet meals since the scheme was introduced in 2020 as part of a major drive to do everything possible to help keep those facing financial hardship together with their pets. Among those who have benefited from using the pet food…

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