Why cutting three sausages or seven burgers from our diet can help one billion animals

The RSPCA is challenging people to make simple, savvy food choices to reduce their animal product consumption by three per cent each year – in a move which could spare ONE BILLION land animals from lower welfare farming. Groundbreaking new research from the University of Lincoln has revealed that reducing animal product consumption by just three percent each year could result in extraordinary global benefits, and by 2050 could: And that means even a small reduction in eating animal products – like three burgers or seven sausages per year, based on…

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Fashion Victims: Brits say it’s time to end the trend for pets bred for extreme looks

The RSPCA is calling for the harmful trend of breeding pets for extreme looks to become “so last season” this London Fashion Week – as eight out of ten people support breeding pets with exaggerated physical features to be banned. The call comes as the animal welfare charity releases new statistics revealing overwhelming public support for protecting animals from extreme physical features that can cause a lifetime of suffering. Launched during the world famous London Fashion Week (17 – 21 September), the charity’s new ‘Fashion Victims’ campaign shines a spotlight on animals…

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Shock new research reveals 4.6million animals could be ‘victims of illegal harm’

A major new animal welfare research centre has been labelled as “urgently needed”, amid shocking new research which suggests as many as 4.6 million animals are being illegally harmed across Great Britain every year. The Animal Welfare Evidence Centre officially launched last month – and has published findings which demonstrate the scale of criminal harm to animals taking place across the country. For too long, data related to animals has been patchy, fragmented and only available sporadically via many different bodies – making access a time-consuming, confusing and challenging process. But four…

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Pet grief: 90% of parents want more guidance to navigate loss as stigma remains

More than nine out of ten parents want more guidance on how to help kids cope with pet loss. That’s according to a groundbreaking new survey for the RSPCA – which found that many parents and carers feel unprepared for the questions and emotions that follow the death of a beloved family pet. Now, as part of its ‘Not Just a Pet’ campaign, the RSPCA has launched an updated toolkit – including tips on how to prepare a child for pet loss, supporting children through grief, and helping families remember their pets after…

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RSPCA warns of welfare ‘ticking time bomb’: Fears pet owners turning to AI over vet visits

The use of artificial intelligence bots could be replacing “vital” trips to the vets – with symptom checking and advice on pet behaviours the most common reason pet owners turn to AI. RSPCA welfare experts are now warning pet owners that while AI large language models can be a “helpful tool” in looking after their animals – they risk being a “ticking time bomb” for animal welfare.  And the call has been backed by celebrity vet Rory Cowlam, with the CBBC presenter urging pet owners to know when their smartphone…

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