Dobbies partners with micro-donation charity Pennies to make giving easier at the till

Dobbies Garden Centres has announced a new partnership with Pennies, the UK’s leading micro-donation charity, enabling customers to make a 25p charity donation when paying by card or digital wallet at the garden centre till points.   Launched during World Alzheimer’s Month, the introduction of Pennies offers Dobbies customers a simple, affordable way to contribute to Alzheimer’s Research UK every time they shop. The launch builds on a series of activations over the course of the awareness month including the launch of a charity bulb collection, where £5 is donated from…

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Pennies Partners with Castles Technology to Launch Micro-Donations on Android Payment Terminals

Pennies, the UK’s leading micro-donation charity, has successfully launched its innovative solution on Castles Technology hardware, a leader in Android payment acceptance. This collaboration enables customers to easily add a small donation to their purchases in-store, seamlessly combining convenience with charitable giving. This important deployment, carried out in partnership with Lloyds Cardnet as the acquirer and Handepay and Merchant Rentals as key customers, demonstrates how technology can be harnessed quickly and effectively for good. Thanks to the ease of collaboration and technical flexibility provided by Castles Technology, the Pennies micro-donation…

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Pennies’ Micro-Donation Day 2025 Raises £42,500 in Just 24 Hours

On Monday 25th August, Pennies, the trusted leader in micro-donations, celebrated another hugely successful Micro-Donation Day. Thousands of shoppers chose to give a few pence to charity when they paid digitally, raising £42,500 through more than 144,000 donations in just 24 hours, all for vital causes.  Partners continued to raise awareness of Micro-Donation Day, and the collective impact of small change donations, all week long – from 25th to 31st of August. Across the week, more than 1,130,000 individual donations were made across all Pennies partners, supporting charities such as Air Ambulance Charity Kent Surrey Sussex, Cancer…

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B&Q partners with leading UK charity Pennies

B&Q announced its partnership with leading UK charity Pennies, making it easier than ever for customers to donate to B&Q’s charity partners, everyday. The collaboration will give B&Q a brand-new way of fundraising, with the potential to raise over £1.7 million annually through optional donations made by customers paying digitally at in-store check-outs across the UK and Ireland. As small donations build, the partnership can help make significant improvements in the communities we live in. All proceeds will support both the B&Q Foundation and Shelter – as well as its…

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Lidl becomes the first national supermarket to introduce Pennies

A big change is coming to Lidl tills across the country next month as the supermarket announces it will become the first national retailer to introduce Pennies, a digital micro-donation system. The move follows a successful regional trial and will allow customers to donate up to 30p per transaction at the card reader. At the end of January, Lidl will start to roll the tech out, with all its stores having it in place by mid-February right up until the middle of March. This will offer customers the chance to…

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