Pennies Marks 15 Years of Impact, Celebrating £75m in Micro-Donations and 2025 Award Winners

Pennies, the UK’s leading micro-donation charity, this week marked its 15th anniversary with its annual Autumn Celebration Event in London, recognising the individuals and partners driving progress across the micro-donation movement.  Held in central London and attended by over 150 leaders from retail, hospitality, payments and technology, the event celebrated Pennies’ growing community of partners – and highlighted its collective social impact to date: over 300 million micro-donations raised, delivering more than £75 million for over 1,100 UK charities.  2025 Pennies Award Winners: The 6th annual Pennies Awards honoured both…

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Dobbies partners with micro-donation charity Pennies to make giving easier at the till

Dobbies Garden Centres has announced a new partnership with Pennies, the UK’s leading micro-donation charity, enabling customers to make a 25p charity donation when paying by card or digital wallet at the garden centre till points.   Launched during World Alzheimer’s Month, the introduction of Pennies offers Dobbies customers a simple, affordable way to contribute to Alzheimer’s Research UK every time they shop. The launch builds on a series of activations over the course of the awareness month including the launch of a charity bulb collection, where £5 is donated from…

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Pennies Partners with Castles Technology to Launch Micro-Donations on Android Payment Terminals

Pennies, the UK’s leading micro-donation charity, has successfully launched its innovative solution on Castles Technology hardware, a leader in Android payment acceptance. This collaboration enables customers to easily add a small donation to their purchases in-store, seamlessly combining convenience with charitable giving. This important deployment, carried out in partnership with Lloyds Cardnet as the acquirer and Handepay and Merchant Rentals as key customers, demonstrates how technology can be harnessed quickly and effectively for good. Thanks to the ease of collaboration and technical flexibility provided by Castles Technology, the Pennies micro-donation…

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Pennies’ Micro-Donation Day 2025 Raises £42,500 in Just 24 Hours

On Monday 25th August, Pennies, the trusted leader in micro-donations, celebrated another hugely successful Micro-Donation Day. Thousands of shoppers chose to give a few pence to charity when they paid digitally, raising £42,500 through more than 144,000 donations in just 24 hours, all for vital causes.  Partners continued to raise awareness of Micro-Donation Day, and the collective impact of small change donations, all week long – from 25th to 31st of August. Across the week, more than 1,130,000 individual donations were made across all Pennies partners, supporting charities such as Air Ambulance Charity Kent Surrey Sussex, Cancer…

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B&Q partners with leading UK charity Pennies

B&Q announced its partnership with leading UK charity Pennies, making it easier than ever for customers to donate to B&Q’s charity partners, everyday. The collaboration will give B&Q a brand-new way of fundraising, with the potential to raise over £1.7 million annually through optional donations made by customers paying digitally at in-store check-outs across the UK and Ireland. As small donations build, the partnership can help make significant improvements in the communities we live in. All proceeds will support both the B&Q Foundation and Shelter – as well as its…

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