Tag: Pennies

Pennies’ Micro-Donation Day 2025 Raises £42,500 in Just 24 Hours

Stuart Mitchell

On Monday 25th August, Pennies, the trusted leader in micro-donations, celebrated another hugely successful Micro-Donation Day. Thousands of shoppers chose to give a few pence to charity when they paid digitally, raising £42,500 through more than 144,000 donations in just 24 hours, all for vital causes.  Partners continued to raise awareness of Micro-Donation Day, and the collective impact of small change donations, all week long – from 25th to 31st of August. Across the week, more than 1,130,000 individual donations were made across all Pennies partners, supporting charities such as Air Ambulance Charity Kent Surrey Sussex, Cancer…

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B&Q partners with leading UK charity Pennies

Stuart Mitchell

B&Q announced its partnership with leading UK charity Pennies, making it easier than ever for customers to donate to B&Q’s charity partners, everyday. The collaboration will give B&Q a brand-new way of fundraising, with the potential to raise over £1.7 million annually through optional donations made by customers paying digitally at in-store check-outs across the UK and Ireland. As small donations build, the partnership can help make significant improvements in the communities we live in. All proceeds will support both the B&Q Foundation and Shelter – as well as its…

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Lidl becomes the first national supermarket to introduce Pennies

Stuart Mitchell

A big change is coming to Lidl tills across the country next month as the supermarket announces it will become the first national retailer to introduce Pennies, a digital micro-donation system. The move follows a successful regional trial and will allow customers to donate up to 30p per transaction at the card reader. At the end of January, Lidl will start to roll the tech out, with all its stores having it in place by mid-February right up until the middle of March. This will offer customers the chance to…

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Fintech charity Pennies’ Autumn Celebration Event honours leaders in the micro-donations movement with awards

Stuart Mitchell

Pennies, the award-winning fintech charity which enables micro-donations to charity, revealed the Pennies Award winners 2024 – which recognise the individuals and partners who have made significant contributions to the micro-donation movement – at its annual Pennies Autumn Celebration Event on Tuesday, 15 October in London. The Pennies Award winners 2024 are: Moto wins the Merchant Impact Award for enabling significant growth in micro-donations as a result of specific actions, driving increased consumer donations in their business and unlocking increased measurable impact for their charity partners. The Innovation in Technology…

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Despite cost-of-living pressures, more people are giving to charity digitally than ever before

Stuart Mitchell

Pennies, the award-winning fintech charity which enables micro-donations to charity, has conducted a landmark survey[1] of UK consumers to gauge attitudes and behaviours about donating to charities. After being told that if every UK cardholder gave just 35p a week to charity, it could raise an additional £1 billion for charities every year, almost half (48%) of respondents said that they’d be more likely to micro-donate.   Consumers more likely to micro-donate when they know that if every UK cardholder gave 35p a week to charity, charities would raise £1…

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