This year marks the 75th anniversary of the first published book about Pippi Longstocking. To commemorate this jubilee, The Astrid Lindgren Company and Save the Children are launching the global campaign “Pippi of Today”, a collaboration to create awareness and raise money for Save the Children’s work for girls on the move. Many companies from all around the world are joining in on the international campaign “Pippi of Today”, which takes place in the Nordics, USA, UK, Germany, France, Spain, Italy, Netherlands and Switzerland among other places. Through limited edition…
Read MoreThe number of girls on the move at a record high – Pippi Longstocking supports vulnerable but courageous group
