Vitasoy encourages us to grow a better world by drinking “planet milk” in new brand platform by Leo Burnett

This World Earth Day, Vitasoy, has declared its mission to Grow a Better World via Leo Burnett Australia. The new brand platform invites people to drink plant-milk as a more sustainable option for the planet. The brand idea reflects the significant trend toward plant-based foods and beverages – a movement Vitasoy has been pioneering for the past 80 years. It also signifies a commitment from Vitasoy ‘grow a better world’, with a number of community and sustainability initiatives to be announced in the coming months.   The creative platform is…

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