ASA – Innovate to regulate: policing ads online

The ASA/CAP have released a post called: Innovate to regulate: policing ads online. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. It’s simple and straightforward for the ASA to answer the two most common questions we receive about online advertising: “Yes, we have rules for online advertising”. Our rulebook covers almost every online ad in paid-for space and in media under an advertiser’s control, including…

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