Ad Council teams up with the Potential Energy Coalition to put full national weight behind Science Moms climate campaign to accelerate action

This summer’s news cycle has been dominated by record-setting heat, droughts, wildfires, and hurricanes impacting families across the country, and punctuated by the sobering IPCC report labeled a “Code Red for humanity.” But the majority of Americans aren’t talking about climate change. According to a new survey released today by the Potential Energy Coalition, while more than 60% of Americans are concerned (or very concerned) about climate change and the environment, only 14% talk about the issue often. Ahead of Climate Week (September 20-26), Science Moms and the Potential Energy…

Read More

Advertising, Marketing And Media Industry Leaders Pledge Climate Action On Eve Of Student Climate Strike

In response to the youth global climate movement and the need for urgent action on climate change, CEOs from across the media and marketing industry have joined together to pledge climate action during Advertising Week New York and beyond. Under the banner “The Future is Calling” they are taking a united pledge to use the full force of their resources to creatively and effectively increase public knowledge and urgency about the climate crisis. The world is insufficiently aware of the magnitude of the climate crisis. The Potential Energy Coalition organized…

Read More