Premera Blue Cross have launched a new creative campaign in partnership with Seattle-based agency Copacino Fujikado that highlights the importance of quality healthcare coverage for workers. Healthcare coverage has become more important than ever before as COVID-19 maintains its stronghold. This reality, coupled with the virus’ economic impact, has prompted benefit managers to take a hard look at every expense without compromising their employees’ well-beings. According to a new study from Premera, many employees have put increased value on healthcare, with one in five respondents saying they’d consider leaving their current job for one with better…
Read MorePremera Blue Cross and Copacino Fujikado launch campaign to highlight the importance of quality healthcare coverage for workers
