Project 84 is adam&eveDDB’s second campaign for The Campaign Against Living Miserably (CALM), a charity dedicated to preventing male suicide. The work aims to initiate a much-needed conversation and action around male suicide prevention and bereavement support. The 84 sculptures are a visual representation and poignant reminder of the tragic statistic that 84 men take their own lives every week. The sculptures have been created by renowned sculptor Mark Jenkins, with support from bereaved friends and families who have lost a loved one to suicide. Across a series of workshops,…
Read Moreadam&eveDDB creates 84 sculptures for CALM to campaign against male suicide
