The Public Relations and Communications Association (PRCA) has announced Purposeful Relations as its first-ever AI partner. Purposeful Relations is a global advisory firm that enhances the performance of communications and PR teams through AI, technology, data and measurement. It provides consultancy, training and technology development and integration to communications, corporate affairs and marketing agencies, as well as in-house corporate communications leadership teams. Stuart Bruce, co-founder and co-CEO of Purposeful Relations, led the establishment of the AI working group of the PR and Communications Board. He was one of the co-authors…
Read MorePRCA announces Purposeful Relations as its first-ever AI partner
