The ASA/CAP have released a post called: Subjectively speaking: Sexual objectification. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Objectification is the act of treating a person as if they are an object, rather than an autonomous individual. Sexual objectification in advertising treats a person in an ad as an object of sexual desire. Sexual imagery is not necessarily objectification, and individuals have different…
Read MoreCAP – Subjectively speaking: Sexual objectification
