New report from The Unstereotype Alliance demonstrates the positive impact of intersectionality in advertising

The Unstereotype Alliance has released its new report “Beyond Gender 2: The Impact of Intersectionality in Advertising,” produced with support from LIONS and research conducted by Ipsos. The report examines the impact of intersectionality in advertising across four countries (Japan, Turkey, the United Kingdom, and the United States) revealing that advertising that represents people across a variety of social categorizations resonates with all consumers. This marks the second installment of the ‘Beyond Gender’ study; the first report released in 2018 centered on how gender intersects with cultural contexts and forms…

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