The ethics of technology are a genuine public concern, according to a report by Ipsos MORI – ‘Trust TheTruth’. The research, which reveals the public’s view on technology and automation, shows scientists are the most trusted professionals in the world (60% trustworthiness) followed by doctors (56%) and teachers (52%). Whilst the public are generally positive about the prospect of technology and automation improving lives (76%), there is concern that technological progress is “destroying lives” (50%). The report recommends considering “the ethics of using these technologies”. The report concludes that “trust does not appear to…
Read MoreCIPR view on ‘Trust’ report; PR professionals can build trust in technology
