Bridgestone Named First Partner for First Video Game Designed to Celebrate Paralympic Athletes

Bridgestone Corporation (Bridgestone), the world’s largest tire and rubber company and a Worldwide Olympic and Paralympic Partner, announced today its sponsorship support for the first official video game of the International Paralympic Committee (IPC). As the first partner of “THE PEGASUS DREAM TOUR,” Bridgestone is committed to helping the IPC engage new and younger audiences to increase awareness and popularity of Paralympic sports. “Bridgestone believes in the power of the Paralympic Movement to create a more inclusive world through sport and inspire people of all abilities to chase their dreams,”…

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