Whole Earth rolls out ‘One Jar’ campaign with first VOD ads

Whole Earth, the UK’s number one peanut butter brand, is rolling out its ‘One Jar, Endless Possibilities’ campaign nationwide with its first ever VOD campaign across ITV Player, All4 and Sky. The £1m campaign, which launched early September and runs until 31 October, promotes Whole Earth’s versatility as a healthy snack or breakfast option, with an eye-catching kaleidoscope design highlighting suggested food pairings with apples, bananas and smoothies.   The new VOD ads are voiced over by actor Adrian Scarborough, best known for his roles in films such as The Madness…

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