Walgreens has announced the launch of the Walgreens Advertising Group, a modern, full-service, personalization-driven advertising offering rooted in insights and rich first-party data. Walgreens Advertising Group (wag) aims to help brands maximize ROI through data-led execution and optimization on Walgreens owned platforms and through other external brand-safe channels. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20201203005318/en/ By combining the scale of more than 9,000 stores and 100+ million loyalty members with advanced data modeling, wag delivers unique and custom-built audiences tailored to brand goals and objectives. Using…
Read MoreWalgreens Introduces Walgreens Advertising Group (WAG)
