Tag: wateraid

Decanter’s most successful charity auction at Christie’s turns wine into water and raises £66,000 for WaterAid

Stuart Mitchell

Decanter wine magazine auctioned off more than 4,000 bottles of top quality wine entered into this year’s Decanter World Wine Awards (DWWA), generating £66,000 for international charity WaterAid – the highest amount ever raised. The annual ‘Wine for Water’ auction was held at Christie’s King Street headquarters on 10 October, and bidders were able to get their hands on wines from around the world whilst also helping transform lives, with all proceeds going to support WaterAid’s work in some of the world’s poorest communities. The initiative has been running since…

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Film director Shekhar Kapur and actor Parminder Nagra launch animation with WaterAid on impact of water crisis on girls

Stuart Mitchell

Acclaimed Indian film director Shekhar Kapur has collaborated with international charity WaterAid to create a short animation, Brides of the Well, adapted from a story written by Shekhar to highlight how the global water crisis affects women and girls. Narrated by Bend It Like Beckham and ER star, Parminder Nagra, the film tells the story of Saraswati and Paras; two teenagers living in Punjab, northern India, who are forced into child marriage and a life of servitude, centred round walking long distances to collect water for their aging husbands. It…

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WaterAid’s Untapped wins major global fundraising award

Stuart Mitchell

WaterAid and GOOD Agency have won the best global fundraising and advocacy campaign at the 2018 Campaigns for Good Awards for their outstanding, innovative Untapped appeal. The campaign, launched last November, raised a staggering £4.2 million that was matched by the UK Government to take the total above £8 million.  Untapped told the story of one Sierra Leonean community’s journey to clean water, decent toilets and good hygiene. Pioneering interactive technology connected the people of Tombohuaun with the UK public. Supporters were able to experience everyday life in Tombohuaun through…

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WaterAid celebrates the power of water in relaxing ‘Flow TV’ videos from around the world

Stuart Mitchell

With the UK heatwave abating, international charity WaterAid has created a series of refreshing hour-long videos featuring natural water scenes such as rivers, lakes and waterfalls from around the world.   Inspired by ‘Slow TV’ – the Norwegian genre of marathon broadcasting typified by static or slow-moving camerawork – ‘Flow TV’ celebrates the power of water by capturing some of the remote locations in which WaterAid works as well as water’s powerful meditative and restorative qualities.  So far, WaterAid has produced nine hours of ‘Flow TV’. Whether it’s to improve…

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WaterAid makes the business case for WASH

Stuart Mitchell

WaterAid is launching a new guide to help companies understand and measure the economic benefits of investing in water, sanitation and hygiene, and thereby make the case for further investment while also encouraging their supply chains to take action. Diageo, Gap Inc., and Unilever, have championed this work with WaterAid and with support from PwC and ODI have developed the step-by-step guide, ‘Strengthening the business case for water, sanitation and hygiene: How to measure value for your business’.  The guide, endorsed by WASH4work, will launch at Stockholm World Water Week…

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