Tag: WRAP

Price is irrelevant when it comes to the durability of your t-shirt

Stuart Mitchell

A new academic study by the University of Leeds Institute of Textiles and Colour (LITAC) with global environmental action NGO WRAP has concluded that price has very little to do with the durability of most t-shirts sold in the UK, and that spending more money doesn’t guarantee the item will be more hard-wearing.   The findings were presented by PhD student Kate Baker to the Product Lifetimes and the Environment (PLATE) Conference in Aalborg, Denmark and were developed as part of a clothing durability project through the UK Textiles Pact – WRAP’s ten-year…

Read More

Are UK Businesses Leaving Money on the Table?

Stuart Mitchell

A new report assessing 200 UK businesses and 1,500 consumers has revealed how a growing number of Circular Living strategies are helping many to improve their financial performance and mitigate against future uncertainties linked to climate change.  Produced by global environmental action NGO WRAP and OC&C Strategy Consultants the report Are Businesses Leaving Money on the Table? – Creating Value through Circularity examines how a range of Circular Living strategies are now becoming more commonplace in UK boardrooms.  It shows how early adopters are benefiting from revenue growth, competitive advantages and…

Read More

UK’s largest grocery retailers set sights on prefill to take more single use packaging off shelf

Stuart Mitchell

Nine of the UK’s largest grocery retailers, with support from UK Governments and WRAP, have recently issued a joint Statement of Intent to explore how reusable packaging could be implemented across their stores and online.  The plan is to offer a system that makes it easy to shop for prefilled* items in stores and online and marks a bold commitment towards a standardised in-store and online system to reduce the amount of single use packaging put on the market, to give shoppers a better experience outside of single use packaging. …

Read More

Household food waste levels threaten UK’s carbon reduction ambitions

Stuart Mitchell

Latest data from global environmental action NGO, WRAP shows that household food waste decreased by 9% between 2021 to 2022. This reduction was catalysed by two main factors: Covid-19 restrictions lifting meaning less food was eaten at home in 2022, and the rise of food prices during 2022 and into 2023, particularly up to December 2022 when food prices increased by approximately 17%.  Given this decrease, WRAP’s new estimate (2022) of the food waste from UK households stands at 6 million tonnes. This includes food in waste streams collected by…

Read More

Winners of Revamped £2 Million Sky Zero Footprint Fund Revealed

Stuart Mitchell

Sky Media has announced the six winning brands of the 2025 Sky Zero Footprint Fund, securing a share of £2 million in media value to amplify their sustainable missions. This year’s winners – Tony’s Chocolonely, GoodGym, WRAP, Fussy, GUPPYFRIEND and PÄRLA – have been selected by a panel of industry experts for their inspiring sustainability stories and commitment to driving positive change. Each brand will receive significant advertising support across Sky Media’s platforms to bring their vision to life. The winners now move into the creative production phase, ahead of…

Read More