The CAP have released a post called: Dead good advice on zombies in ads. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We take our duty as a responsible regulator seriously: when we see an opportunity to help society we take it – even if it goes a bit further than ad regulation. Which is why we want to make sure you’re at your…
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Zombies Invade Washington, D.C. Walgreens: truth® Protests Walgreens’ Sale of Tobacco Products, Urges Pharmacy Chain to Go Tobacco-Free
Pharmacies selling tobacco: it sounds like a retail oxymoron. That’s why truth, one of the largest and most successful national youth tobacco prevention campaigns, announced today its zombie-themed demonstration outside of Walgreens’ Washington, D.C. flagship store to symbolize the consequences of smoking and protest its sale of tobacco products. Despite significant progress in reducing the rate of youth smoking, tobacco use is still the leading cause of preventable death and disease in the United States. According to a recent survey conducted by Truth Initiative, the national public health organization that…
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