The End of Ad Fraud? A Radical Transparency “Reckoning” Awaits the Digital Advertising Industry in 2019

How much havoc does ad fraud wreak on digital advertisers? The founders of Ad Tech startup tribeOS are exhibit one. Collectively, their online businesses lost millions to fraudulent clicks, spambots and phantom views. The human cost was greater still. Businesses ruined, jobs lost, and it almost ended a life. All while the digital ad industry sat and did nothing. No wonder ad fraud is the second most profitable type of organized crime in the world second only to drug trafficking. Advertisers lose a shocking $51 million a day. And yet…

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Nearly 1 in 3 Americans think “Bigfoot” being real is more likely than retiring comfortably; AARP and the Ad Council help them get on track with new PSAs, resources

Nearly 1 in 3 people approaching retirement age (28%) think they’re more likely to learn Bigfoot is real than to save enough to retire comfortably, according to a recent survey from AARP and the Ad Council. To empower more Americans to take steps to get on track with their savings, AARP and the Ad Council today announced new public service advertisements (PSAs) and resources on AceYourRetirement.org. 7 in 10 Americans (68%) approaching retirement have less than a year’s income saved for retirement, according to the National Institute on Retirement Security.**…

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Free Localgiving Membership for BT MyDonate Customers

Localgiving is offering a free annual membership to current BT MyDonate customers. The online fundraising platform BT MyDonate will be ceasing operations in June, leaving many small, local charities without the means to fundraise online. Localgiving’s offer is open to all BT MyDonate customers who fit their eligibility criteria until 31st July 2019. All BT MyDonate customers need to do to benefit is sign up to Localgiving using the Promotion Code ‘BT2019’ here: http://join.localgiving.org/BT2019 Unlike other fundraising platforms, Localgiving offers regular opportunities for charities and community groups to raise additional…

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Plus Relocation Hits Fundraising Goal for Children International

Plus Relocation is thrilled to announce they have raised more than $50,000 for Children International’s HOPE Scholarship program, which will help youth caught in the cycle of poverty pursue higher education, build a career and break the cycle. The funds were raised during the “50-to-go Challenge” — a three-month fundraising campaign that put a bow on Plus’ 50th anniversary in 2018. The challenge called on Plus’ employees, clients, partners and industry friends to rally together for $25,000 in donations, with Plus promising a $25,000 match to get to $50,000 total…

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In Recognition Of The 5oth Anniversary Of The Stonewall Rebellion, Historymiami Museum Is Launching Queer Miami: A History Of LGBTQ Communities

Queer Miami: A History of LGBTQ Communities, curated by Miami native and history professor Julio Capó Jr., will chronicle Miami’s queer past, reflecting its gender and sexual diversity for over one hundred years. Through artifacts, photographs, archival footage, and more, the exhibition will display the stories of Miami’s queer communities who, despite discrimination, isolation, and violence, managed to carve out spaces for themselves and made their voices heard in southern Florida. The exhibition opens Saturday, March 16 at HistoryMiami Museum. “We are thrilled to show Miami’s LGBTQ community of today…

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