Tag: Campaign Against Living Miserably

Tyson Fury takes on his Invisible Opponent in hard hitting ad for suicide prevention charity Campaign Against Living Miserably

Stuart Mitchell

Total Health agency Seven Stones and AMV BBDO have collaborated on a campaign for suicide prevention charity Campaign Against Living Miserably (CALM), encouraging those struggling with their mental health to open up and seek support. The new work uses the context of sport – and heavyweight boxing champion Tyson Fury – to spark conversation about the impact of mental health challenges, which is positioned as “The Invisible Opponent”. Using real footage of Tyson Fury’s fight against Deontay Wilder in December 2018, but with his opponent digitally removed by MPC, we…

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Dozens of comedians join a new CALM podcast with Dave

Stuart Mitchell

CALM (Campaign Against Living Miserably) UKTV Channel Dave launch Conversations Against Living Miserably a podcast that turns a welcome comedic eye to coping with life’s shit moments. Hosted by CALM ambassador and author Aaron Gillies of Technically Ron fame; and fellow funny person and award-winning comedian Lauren Pattison – each episode features comedians reflecting on their mental health, their ups and downs, and having a meandering and hilarious chat about what gets them through. Upcoming guests include Matt Richardson, Elis James, Darren Harriot, Cariad Lloyd, Lou Sanders and Jamie Demetriou. In the first episode, Lauren and Aaron…

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F&F #MarkYourMan campaign from ODD encourages men to support each other through partnership with CALM

Stuart Mitchell

F&F has partnered with award-winning charity Campaign Against Living Miserably (CALM) to raise awareness of male mental health issues in the UK. For ten years, CALM has been working to prevent the single biggest killer of men under 45 in the UK – suicide. The F&F x CALM #MarkYourMan campaign, created by creative agency ODD, encourages men to support each other through good times and bad, just as they would their football team. The insight behind the #MarkYourMan campaign draws on the contrast between the emotion men are able to…

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Duke Of Cambridge supports CALM’s #BestManProject

Stuart Mitchell

CALM’s Best Man Project got a Royal seal of approval. As part of their support of Heads Together, a group of CALM supporters, volunteers and familiar faces like Rio Ferdinand, Loyle Carner, and Roman Kemp met The Duke Of Cambridge. Friendships and social connections can provide a lifeline for those in crisis, but recent research reveals men are much less likely than women to feel comfortable when a man they know opens up to them, and men’s social connections can wane over time. Isolation and loneliness is a growing problem, especially for men over 30. …

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Why Save It For A Wedding To Be Your Mate’s Best Man? Asks Charity

Stuart Mitchell

The male suicide prevention charity the Campaign Against Living Miserably (CALM), in collaboration with The Drum’s Do It Day. has launched the Best Man Project. An honour many men experience, being a best man is an opportunity to display exemplary mate behaviour. Beyond planning the stag do and crafting embarrassing stories for the speech, a best man comes into his own by being there for the groom through thick and thin, having his back, and acting as a rock of support. A best man is the epitome of a great mate, so…

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