Seventh Generation Advocates for Use of Recycled Toilet Paper Because It’s Not a Tree’s Duty to Wipe Your Booty

If every household in the United States replaced a four pack of 240 sheet virgin fiber toilet paper with recycled toilet paper (minimum 50% PCR), we could help save more than 740,000 trees. Seventh Generation, has launched a new campaign that helps bring this issue to light. A comedic musical advertisement starring Maya Rudolph and a new character, Mike the Tree, brings awareness to the fact that people can make a big impact on the environment – and trees – by making a small switch to recycled toilet paper. Featured…

Read More

Tommy Hilfiger Announces 100% Recycled Cotton Tommy Jeans Denim Styles Produced Through PVH Denim Center

Tommy Hilfiger, which is owned by PVH Corp. announces 100% recycled cotton denim styles that will be featured in the Spring 2019 TOMMY JEANS global collection. The innovative products include mom jeans, a unisex oversized trucker jacket and modern tapered jeans. These result from leveraging the PVH Denim Center in Amsterdam, the Netherlands, the first hub in Europe dedicated to setting new standards for producing denim in a faster, more consistent and more environmentally-friendly way. The PVH Denim Center supports Tommy Hilfiger’s ambition to become a global leader in denim…

Read More

Ribena Announces Next Green Moves After Saving 40,000 Tonnes Of Plastics Over 10 Years

One of the nation’s most loved drinks brands, Ribena, is celebrating over 10 years of making its bottles from 100% recycled plastic, also known as rPET. Ribena’s use of rPET has prevented 40,000 tonnes of additional plastic from being produced – the equivalent weight of around 30,000 Ford Fiestas. Ribena was the first UK soft drink brand to use 100% recycled plastic bottles – a move that was a major step forward for sustainable packaging. The brand is now introducing additional ways to make its packaging even more sustainable. Thebrand…

Read More

​​​​​​​​​​​​​​​​​Tetra Pak and Veolia partner to get all beverage carton components recycled

Tetra Pak has joined forces with global resource management company Veolia​ in a game-changing partnership that will enable all components of used beverage cartons collected within the European Union to be recycled by 2025. The average beverage carton comprises around 75% paperboard, 20% plastic and 5% aluminium foil. But while the fibres recovered during recycling have a healthy market when converted into high-quality paper pulp for use in both industrial and consumer products, the same is not true for the recovered polymer and aluminium (PolyAl) mix. Within the scope of…

Read More

PepsiCo Announces New Packaging Goal For 25% Recycled Plastic Content By 2025

As part of its sustainable plastics vision, PepsiCo, Inc. today announced a new goal to strive to use 25 percent recycled content in its plastic packaging by 2025. PepsiCo aims to achieve this goal by collaborating with suppliers and partners, helping to increase consumer education, fostering cross-industry and public-private partnerships, and advocating for improved recycling infrastructure and regulatory reform, all of which are required to realize our ambition. The goal includes an aim specific to PET (polyethylene terephthalate) beverage bottles to achieve 33% recycled PET content by 2025. “PepsiCo’s sustainable…

Read More