Goodwill and the Ad Council are today launching a national campaign, “Bring Good Home,” to inspire more Americans to shop at Goodwill to support its mission of job placement and training in local communities across the country. Goodwill’s network of 161 community-based organizations collectively prepare nearly 300,000 people each year for new jobs and career advancement. The new PSAs, created pro bono by global advertising and marketing agency Digitas, showcase the variety of unique finds available at Goodwill stores, and celebrate Goodwill shoppers for supporting job skills training and development…
Read MoreDay: 11 October 2018
Over three-quarters of women are proud to work in construction PR
Research published today by the CIPR Construction and Property Group reveals over three-quarters (77%) of women PRs are proud to work in the construction sector and 67% would recommend it to other women. A survey of 163 women working in communication and marketing roles across the construction and property industries between February and April this year, commissioned by the CIPR Construction and Property Group (CAPSIG) and carried out by JFG Communications, found women overwhelmingly reported feeling proud to work in the construction sector. When asked about career progression, almost 90%…
Read MoreEU Copyright Directive: “There is still a chance to save the internet as we know it”
Responding to the European Parliament’s vote in favour of the Copyright Directive – with amended versions of Article 11 (the “link tax”) and Article 13 (“upload filters”) – the PRCA has criticised the move and called on MEPs to reject these Articles at the final vote in spring. Francis Ingham MPRCA, Director General, PRCA, said: “As the PR and communications industry knows, the link tax and upload filters threaten the core principle of access to information. “The supposedly-good intentions simply do not add up: this represents an odd and misguided…
Read MoreCitiPark launches plastic bottle recycling initiative at flagship car park
Car park operator CitiPark has announced that it will trial a reverse vending system in its flagship facility in Leeds, offering customers discounted parking rates for bringing in plastic bottles. Customers can exchange a 500ml bottle for a 20p discount on their parking fee. Image: CitiPark The trial will see customers given 20p off their parking bill for each 500ml bottle they give to staff at CitiPark’s Merrion Centre location in Leeds, in a bid to incentivise recycling. During the month-long scheme, there will be no limit to the number…
Read MoreEcosurety launches #BringBackHeavyMetal with new home collections initiative
The #BringBackHeavyMetal campaign was created by Ecosurety and Hubbub in 2017 due to the fact that the UK gets through 40 million tonnes of portable batteries per year, and a recycling rate of less than 45% means that around 22 million tonnes are either sitting in people’s homes, being dumped into landfill or incinerated. Now in its second year, #BringBackHeavyMetal is encouraging everyone during October to search through kitchen drawers, under the stairs or wherever their unwanted batteries are discarded, to take them along to their nearest collection point. A…
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