Interactive sourcing map for wild and farmed fish launched by M&S

Marks & Spencer (M&S) has launched an interactive map that shows customers and stakeholders where every type of fish or seafood it sells is either caught or farmed. corporate.marksandspencer.com/seafoodmap is the first website of its kind from any major UK retailer and includes information on the capture or farming method and sustainability information for every fishery or farm. A total of 47 different species (every type M&S sells, including fish or shellfish used as an ingredient in products like sandwiches, salads and prepared meals) are plotted on the map as…

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McCann Worldgroup And NCSS Launch ‘Beyond The Label’ – The First Nationwide Singapore Movement To Fight Mental Health Stigma

Together with the National Council of Social Service (NCSS), made possible by the Tote Board, McCann Worldgroup Singapore launched the first ever nation-wide mental health anti-stigma campaign at the Mental Health Festival organised by the Institute of Mental Health (IMH) to mark its 90th anniversary. Present at the launch were, Guest of Honour, Mr Tharman Shanmugaratnam, Deputy Prime Minister and Coordinating Minister for Economic and Social Policies, Dr Amy Khor, Senior Minister of State for Health and Mr Sam Tan, Minister of State for Family and Social Development, as well…

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Entertainment Industry and Organ Donation Community Unite to Save Lives

Hollywood can help save lives. That was the message at an event hosted by Donate Life Hollywood (DLH) earlier this month. DLH is an initiative of the national “Donate Life” community, including organ procurement organizations, eye and tissue banks, transplant centers, and people personally touched by donation and transplantation. DLH ran successfully between 2008 and 2012 and re-launched this year to increase the number of authentic and positive organ, eye and tissue donation stories on television and film by providing resources to writers and support to filmmakers, free of charge.…

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Canada’s Remembrance Day Poppy Goes Digital

The Royal Canadian Legion National Poppy Campaign is officially underway with thousands of poppies available to Canadians at Legion branches and numerous locations around the country. Volunteers including young cadets are handing out poppies; in all they will help distribute close to 20 million this year. The 2018 campaign features a new digital poppy, found online at mypoppy.ca. Canadians who donate online will receive a digital poppy in remembrance of a Veteran of their choosing. “Every fall, the respect and gratitude Canadians feel for the men and women who have…

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Barkley Launch The Scary Truth: The Wage Gap

When it comes to fueling conversations that bring attention to important topics, culturally relevant moments provide some of our favorite opportunities to speak up. US based creative agency Barkley have created a campaign to highlight gender age disparity. The following is from their website and talks about their campaign: So first, Happy Halloween, a holiday we have not only been celebrating in our offices since last week, but have been thinking about for a while as a moment to raise awareness for a seemingly unrelated issue. The Idea It’s no…

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