Month: January 2019

ASA/CAP – Getting your weight loss food ads in shape

Stuart Mitchell

The ASA/CAP have released a post called: Getting your weight loss food ads in shape.  I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The New Year is upon us once again and that means resolutions – often about losing weight and getting in shape.  Here’s some advice to help you make sure that your advertising of dieting foods, meal replacements and supplements doesn’t tip the…

Read More

Stena installs onshore power supply connection to support electric fleet

Stuart Mitchell

Stena Line is the first ferry company to connect to the onshore power supply connection in the Port of Oslo. Stena Saga will now be connecting to the electricity grid during calls into port. This is an important step in Stena Line’s dedicated sustainability work, with one of the focus areas being to reduce emissions. Stena Line has been working with onshore power supply connections since 1989 and is a pioneer within this area. With Stena Saga, 14 of Stena Lines 38 vessels can now connect to green electricity when…

Read More

Kahlúa to source 100% of coffee from sustainable communities by 2022

Stuart Mitchell

Pernod Ricard’s Kahlúa today reveals a new sustainable development programme designed to have a meaningful environmental and socio-economic impact on the lives of Mexican coffee farmers and their families. Shining a spotlight on how it sources its coffee, Kahlúa has also outlined its ultimate goal – to source 100% of its coffee from sustainable communities by 2022. During the last 35 years, coffee consumption has as much as doubled across the whole globe. In fact, 41% of people in the US drink coffee daily – with a 9% increase from…

Read More

Volkswagen to become a power supplier

Stuart Mitchell

The Volkswagen Group is establishing a Group company for energy offerings and charging solutions – underlining its strategic goal of becoming a leading provider of sustainable mobility. Elli Group GmbH with headquar-ters in Berlin is to develop products and services connected with energy and charging for the brands of the Group. Thomas Ulbrich, Volkswagen brand Board Member responsible for E-Mobility: “As one of the world’s largest automakers, Volkswagen is going to force the pace of the urgently needed transport and energy transition to emission-neutral e-mobility. The new company will play…

Read More

Petco Foundation Teams Up With MUTTS And WholeHearted To Send Love To Shelter Pets And The Staff And Volunteers Who Care For Them

Stuart Mitchell

The Petco Foundation, a national, nonprofit animal welfare organization working to inspire and lead change for animals, is teaming up with WholeHearted and the award-winning artist and creator of the heart-warming MUTTS comic strip, Patrick McDonnell to celebrate lifesaving animal welfare work nationwide. As part of their annual “Love Changes Everything” campaign, the Petco Foundation invites pet lovers to help create the world’s largest virtual valentine for shelter pets and the people who care for them. Adopters can submit photos and videos with a message to the staff and volunteers of the organization where they adopted…

Read More