Day: 16 July 2019

Think you know what the CAP Code applies to?

Stuart Mitchell

The CAP Code doesn’t define advertising – instead it lists categories of communication and offers supplementary definitions and exclusions in the ‘Scope of the Code’.  It would be next to impossible to detail all of the types of marketing that the Code covers so our remit guidance is always indicative, rather than exhaustive, but here’s a brief outline of the remit of the CAP Code, with some links to further guidance.  Publications and printed material The Code applies to third party ads, a publisher’s own ads (e.g. for ad space…

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mortierbrigade turns extreme right posters into human rights posters

Stuart Mitchell

On the occasion of the Flemish Community Day, mortierbrigade and NGO for refugees’ rights “Vluchtelingenwerk Vlaanderen” recycled the Belgian extreme right-wing party election posters into printed portraits of refugees. On these, Vlaams Belang’s slogan “Our people first” has been revisited as “Our people too”. The giant posters are displayed on the facade of the Beursschouwburg, in the heart of Brussels. Following the Belgian elections last May, a part of Flanders did not show its most welcoming side, preferring a closed community to a tolerant and open one. For NGO Vluchtelingenwerk…

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To mark the 50th anniversary of the moon landing, Nissan releases a campaign that celebrates progress

Stuart Mitchell

Technology has the power to move us. What better example than the moon landing to celebrate technology’s ability to move us physically and emotionally? “Technology for the sake of technology is worthless, what matters is how it makes you feel“ says Xavier Diquet, Nissan Europe Content & Engagement GM “At Nissan, this is exactly what we strive for. To give drivers a greater, more exciting, amplified driving experience thanks to the power of Nissan Intelligent Mobility innovations“. In partnership with ITV, the campaign launches on July 16th with an epic…

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Public Affairs Board announces new Executive Committee

Stuart Mitchell

The Public Affairs Board has announced its 19-Strong Executive Committee for 2019/20 to fulfil its role of ensuring transparency, enforcing high standards, and promoting a wider understanding of public affairs and the contribution it makes to public life. Led by continuing Co-chairs George McGregor CMPRCA, Managing Partner, Interel, and Emma Petela CMPRCA, Director, GK Strategy, the new Committee includes representatives from Scotland, Wales, and Northern Ireland alongside a representative from the NextGen Public Affairs Group, the immediate past leadership, and individuals from across PRCA Public Affairs Board membership. The full…

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ICO announce intention to fine Marriott International more than £99 million

Stuart Mitchell

Following an extensive investigation the ICO has issued a notice of its intention to fine Marriott International £99,200,396 for infringements of the General Data Protection Regulation (GDPR). The proposed fine relates to a cyber incident which was notified to the ICO by Marriott in November 2018. A variety of personal data contained in approximately 339 million guest records globally were exposed by the incident, of which around 30 million related to residents of 31 countries in the European Economic Area (EEA). Seven million related to UK residents. It is believed…

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