Day: 26 October 2019

Coca-Cola to end the use of plastic shrink-wrap across all multipacks of cans sold in Great Britain

Stuart Mitchell

Coca-Cola will end the use of plastic shrink-wrap across all multipacks of cans sold in Great Britain and replace it with cardboard. More than 30 million packs sold to consumers each year will no longer be wrapped in plastic. The new cardboard multipacks will be introduced on 4, 6 and 8 packs of cans across all brands, including Coca-Cola (original taste and zero sugar), Diet Coke, Fanta, Sprite, Dr Pepper and Lilt. The packs will transition to cardboard over the next 18 months. Multipacks of ten cans or more are…

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Nissan and EDF Group partners to accelerate Electric Vehicle adoption and grid integration across Europe

Stuart Mitchell

Nissan and EDF Group have signed a cooperation agreement to accelerate the delivery of electric mobility together – particularly through the smart charging of electric vehicles. This agreement applies to the United Kingdom, France, Belgium and Italy. The cooperation agreement focuses mainly on developing smart charging solutions (vehicle to grid, or V2G) by bringing together technologies developed and mastered by both companies. Smart charging refers to technologies that optimise the charging or discharging of an electric vehicle in an efficient and cost-effective manner. As part of the cooperation agreement, Nissan…

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Discovery Education & Corporate Program Partners Recognize Red Ribbon Week with New Resources to Aid in Substance Abuse Prevention

Stuart Mitchell

 Discovery Education, the leading provider of digital curriculum resources, digital content, and professional development for K – 12 classrooms nationwide, continues to add to the portfolio of Corporate Education Partnership programs that provide students, families, and employees with cross-disciplinary, standards-aligned resources and fact-based evidence to support educating students about the dangers of substance misuse. Aligning with this year’s Red Ribbon Week theme of “Send a Message. Stay Drug Free,” these programs provide proactive strategies to help ensure the health, wellbeing, and safety of our students and communities nationwide.  Ask, Listen, Learn: Kids and Alcohol…

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CIPR view on ‘Trust’ report; PR professionals can build trust in technology

Stuart Mitchell

The ethics of technology are a genuine public concern, according to a report by Ipsos MORI – ‘Trust TheTruth’. The research, which reveals the public’s view on technology and automation, shows scientists are the most trusted professionals in the world (60% trustworthiness) followed by doctors (56%) and teachers (52%). Whilst the public are generally positive about the prospect of technology and automation improving lives (76%), there is concern that technological progress is “destroying lives” (50%). The report recommends considering “the ethics of using these technologies”. The report concludes that “trust does not appear to…

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PRCA reveals Reginald Watts Prize for Insight shortlist

Stuart Mitchell

The PRCA is pleased to announce the shortlist for the annual Reginald Watts Prize for Insight. The prize saw PR and communications practitioners aged 25 or under enter essays of up to 1,000 words on the following question: ‘How is today the best or worst of times for public relations and communications?’ The shortlisted entrants are: Edward Halliday MPRCA, Senior Account Executive, Ovid Health Emma Neville MPRCA, APCO Worldwide Hugh Royle MPRCA, Junior Account Executive, Frank PR Jake Owen Sadler, Junior Account Executive, ITPR Louisa Hood MPRCA, Account Executive, Street…

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