Month: February 2020

Teens Push Back Against Culture of Meanness

Stuart Mitchell

The Ad Council launched a new film “A Message from the Future” as part of the Because of You campaign, a public service advertising campaign that addresses teen bullying.  The new work encourages teens to consider the long-lasting impact of their actions, in a culture where meanness is normalized, to create a more empathetic, inclusive community. The launch comes at the start of a new year and decade, an important time to reflect on how what we do today can impact someone’s tomorrow. More than previous generations, today’s teens feel…

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Camden Town Brewery Launch The Hibernation Arms

Stuart Mitchell

Some might say we hibernate ourselves during the colder months – cosying up with a beer on your sofa whilst it’s chilly and pouring it down outside. We feel you – we’re IN. Camden Town Brewery’s Hells in Hibernation Lager celebrates just that – a wintery take on their classic Hells Lager. Hazy, unfiltered and brewed with Apollo and Chinook hops that give it it’s piney freshness, and citrus bitterness – a cosy woodland hibernation in beer form. But, it just so turns out that those animals we’re taking the…

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Cascade Comes Clean About Dishwashing Habit

Stuart Mitchell

Detergent brand Cascade is launching “Do It Every Night,” a campaign to encourage water conservation in an unexpected way: by considering running the dishwasher every night, instead of washing dishes by hand. Recently, the World Resources Institute (WRI) published new data on water usage. WRI’s findings indicate in-home water usage is growing at a faster rate than every other sector, including agriculture and industry. This means more people are using more water in their homes than ever before. The good news? Each and every one of us can help reduce…

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Starbucks Commits to a Resource-Positive Future, Giving More than It Takes from the Planet

Stuart Mitchell

In a public letter, citing the company’s enduring mission to inspire and nurture the human spirit, Starbucks chief executive officer Kevin Johnson has announced a multi-decade commitment to be a resource-positive company, aspiring to give more than it takes from the planet. The announcement included science-based preliminary targets for the reduction of carbon emissions, water use and waste by 2030, and outlined five strategies the company has identified to move toward them. “As we approach the 50th anniversary of Starbucks in 2021, we are looking ahead with a heightened sense…

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Tesco removes 67m pieces of plastic as it scraps tinned multipacks from all its UK stores

Stuart Mitchell

183,000 tinned multipacks are bought every day at Tesco. Today it has announced it will become the first UK retailer to remove them from all Tesco stores and replace them with plastic-free multibuys. This will see 67 million pieces of plastic eliminated. Tins will be available individually, with no plastic wrap holding them together any more. They’ll still be eligible for multibuy deals, representing the same good value for customers, just without plastic. More than 40% of Tesco customers include multipacks in their shop. Multipacks of baked beans, tuna, tinned…

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