Month: May 2020

PRCA launches NextGen Global Creative Challenge

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has announced a global competition, NextGen Global Creative Challenge, to inspire and celebrate the industry’s creativity, in partnership with PRovoke Media. The move follows Cannes Lions Festival’s decision to cancel this year’s event. Regional competition rounds will be hosted across the world by PRCA UK, PRCA LATAM, PRCA MENA, and PRCA SEA on 9th July, 2020. Other Associations will be invited to do via the International Communications Consultancy Organisation (ICCO). The regional champions will then compete for the global title. Director General Francis Ingham MPRCA,…

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#BusinessAsUnusual: Clear Channel offers 250 free-of-charge digital Out of Home campaigns to local businesses

Stuart Mitchell

From butchers and bakers, to candlestick makers, and everyone else in between: Clear Channel UK is proudly offering 250 free-of-charge digital Out of Home campaigns to the UK’s local business owners that have worked tirelessly to support their local communities throughout the Covid-19 pandemic. The initiative – #BusinessAsUnusual – has been set up so that the neighbourhood business owners, who’ve worked hard to adapt and continue trading, can drum up some new trade. They’ll have the opportunity to broadcast new opening hours, deliveries, takeaways and the many other imaginative ways…

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Fairtrade Producer Relief Fund Announced

Stuart Mitchell

On World Fair Trade Day, Fairtrade International announced the launch of a “Fairtrade Producer Relief Fund” and establishment of a “Fairtrade Producer Resilience Fund” in response to the global COVID-19 pandemic. The two funding mechanisms, with initial investments of €3.1 million, are intended to meet immediate needs of farmers, workers and their communities, while also establishing a foundation for longer-term economic recovery efforts. Darío Soto Abril, CEO of Fairtrade International, said, “As a system, Fairtrade works every day to change trade so that farmers and workers can earn decent livelihoods.…

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The Investor Agenda founding partners call for a sustainable recovery from the COVID-19 pandemic

Stuart Mitchell

The following can be attributed to the heads of the Founding Partners of The Investor Agenda on the release of their global statement on a sustainable recovery from the COVID-19 pandemic: Director of the Asia Investor Group on Climate Change, Rebecca Mikula-Wright, said: “Investors active across Asia are increasingly seeking low-emissions investment opportunities and tightening controls against emissions-intensive activities. Asian governments will drive the most efficient and widespread private capital investment, which in turn will create fresh jobs and growth, if they tap into this trend and integrate COVID-19 economic recovery…

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An IOU for OOH: this year’s Outdoor Media Awards to be announced online.

Stuart Mitchell

Clear Channel have decided to cancel the Outdoor Media Awards with teh following statement: After much deliberation, we have decided to cancel the Outdoor Media Awards event that was due to be held on the 11th June this year. It wasn’t easy, but it is absolutely the right decision to make given the circumstances we are all facing amidst the Covid-19 crisis. Though we won’t be hosting an event, we have decided to stick to the current awards timetable and will be still be announcing our shortlist in mid-May and…

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