Day: 14 June 2020

New Diploma in Social Responsibility & Sustainability Recognizes Importance of Social Impact in Era of COVID-19

Stuart Mitchell

A name change, a new award and an enhanced academic designation mark a season of transformation for the Corporate Social Responsibility and Sustainability program at the University of St. Michael’s College in the University of Toronto. Graduates of the highly regarded program, now called the “Graduate Diploma in Social Responsibility and Sustainability” receive a Diploma and a designation marked by the post-nominal letters G.Dipl. SR&S (Social Responsibility & Sustainability). “These changes reflect how the program has evolved since its beginnings almost 20 years ago,” says Program Manager Kathryn Cooper. “Meaningful,…

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Cheerios Supports Fight Against Childhood Hunger

Stuart Mitchell

To help support children facing hunger during the COVID-19 pandemic, Cheerios is donating $1.3 million to No Kid Hungry, a national campaign focused on ending childhood hunger in America. The announcement was made during the latest episode of “Reunited Apart,” Josh Gad’s YouTube series that reunites casts from iconic films. The episode brought together cast members from “The Lord of the Rings” to reminisce about the franchise and recreate memorable moments for its fans. “Every episode of Reunited Apart showcases one of the many incredible charities working to provide necessary…

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Sparking the Next Generation of Young Scientists with Science at Home

Stuart Mitchell

With nearly 55 million students across the US still homebound due to COVID-19, STEM education has now moved from the classroom to the home. To facilitate science-based distance-learning, 3M is helping students and educators with the all-new Science at Home video series. Created in partnership with the Bakken Museum and Discovery Education, 3M Science at Home offers students ages 6-12 a series of fun and educational science experiments that can be easily completed at home using commonly found household items. These experiments, led by 3M scientists and special guests (like…

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Save the Children’s 100 Days of Reading Campaign Supports Summer Learning, Kids in Rural America in Wake of COVID-19 Closures

Stuart Mitchell

Save the Children is launching its second annual summer reading campaign in the United States – Read a Story, Change Their Story. With this spring’s unprecedented, nationwide school closures due to coronavirus concerns, summer 2020 will be the longest of children’s lives. The 100-day campaign aims to curb summer learning loss while providing support and resources for kids growing up in rural America. 100 Days of Reading encourages all children, parents, teachers, librarians, caregivers and adults to log their summer reading minutes at SavetheChildren.org/READ through September 8, which also marks…

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CAP – Showing some Pride in your marketing

Stuart Mitchell

The ASA/CAP have released an opinion piece, originally in the Guardian, called: Showing some Pride in your marketing. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. It’s been 48 years since the first march through London streets and over that time the meaning of Pride has evolved making it as much a celebration as an important reminder that the fight for equality has not…

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