Month: July 2020

Mindshare And U by Kotex® Take A Stand To Support Black Voices And Journalism

Stuart Mitchell

Seventy-three percent of Americans support the Black Lives Matter movement.1 Yet stories about the BLM movement, the murder of George Floyd, and the everyday experiences of Black people are regularly (even if unintentionally) being censored in the media. How? Advertisers use keyword exclusion lists to ensure that their brands don’t appear alongside content that doesn’t align with their values, or show up alongside stories where an ad may seem out of place. But this has unintentionally led to a lack of financial support for hard news and critical stories, despite…

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Nextdoor Launches Global Campaign to Unite Neighbors Against Loneliness and Social Isolation

Stuart Mitchell

Nextdoor has launched the KIND Challenge, a global effort that aims to unite neighbors to cultivate a kinder world by fighting loneliness and social isolation. With new research showing that COVID-19 has had a negative impact on mental health, the KIND (Kindness Is Nextdoor) Challenge will encourage neighbors to reach out online to build deeper connections in their neighborhoods. The KIND Challenge also kicks off of a global research study conducted by Nextdoor on connectedness, community, and kindness, and how these relate to our neighbors and neighborhoods—the first at this…

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Kellogg Company, its customers and community partners join forces to help fight summer hunger

Stuart Mitchell

Kellogg Company has released details about multiple programs and partnerships it has established to help in the fight against summer hunger in 2020. It’s now estimated that 18 million kids (1 in 4) in the U.S. could face hunger because of the Coronavirus 19 (COVID-19) pandemic.1 The company has long been committed to addressing the issue of food security year-round through its Kellogg’s® Better Days global purpose platform, but the need is heightened this summer. (PRNewsfoto/Kellogg Company)   Since mandatory school closures began earlier this year as a result of COVID,…

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United Spinal Launches ‘ADA Corporate Challenge’ Campaign To Recognize Companies Advancing Disability Access and Inclusion

Stuart Mitchell

In honor of the 30th Anniversary of the Americans with Disabilities Act (ADA), United Spinal Association recently launch its ADA Corporate Challenge campaign to raise awareness of the importance of  making workplaces, products and services accessible and welcoming to people with disabilities. “COVID-19 has severely impacted people with disabilities who were already at-risk and underserved before the global pandemic. Now more than ever before, it is vital to support disability awareness and to ensure our community’s independence and human rights are met with understanding, inclusion, and decisive action,” said James…

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Instacart Partners With Feeding America® To Launch The #GiveFromTheCart Challenge To Fight Rising Hunger In The Wake Of COVID-19

Stuart Mitchell

Instacart, the North American leader in online grocery, today announced the #GiveFromTheCart Challenge, a giving campaign to benefit Feeding America® and fight rising hunger in the wake of the COVID-19 pandemic. The #GiveFromTheCart Challenge invites consumers to turn their grocery carts into good by donating the value of their last grocery cart to Feeding America to help support communities struggling with growing food insecurity. From today until August 14, 2020, every dollar raised will go to help fight hunger and Instacart will match each donation, up to 1 million meals* to…

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