Pearson has released editorial guidelines (PDF | 1.33 MB) that will advance the company’s commitment to fighting systemic racism in education. The guidelines will serve as a resource to help content developers — including authors, reviewers and editors—create meaningful representations of minorities and challenge racial stereotypes and associated prejudices in all Pearson courseware, digital materials, services, qualifications and assessments. The guidelines will inform Pearson’s broader Global Editorial Policy that will be re-released later this year with enhanced standards for content relating to race, ethnicity, gender, sexual orientation, social class, religion…
Read MoreMonth: March 2021
PRCA Ethics Council publishes global report exploring ethical challenges
The PRCA Ethics Council has published its inaugural Annual Perspective – featuring insight from 20 global leaders – to draw attention to the pressing ethical challenges faced by PR professionals around the world. The Annual Perspective aims to not solve ethical dilemmas, but rather, spur PR professionals to reflect on their purpose and engage in more meaningful global dialogue on ethical practice in 2021 and beyond. Spearheaded by PRCA Ethics Council Chair David Gallagher FPRCA, the 26-page report is freely available to PR and communications professionals around the world. Key themes include; – The…
Read MoreMondelēz International Commits to Reduction in Virgin Plastic Use to Combat Plastic Pollution
Mondelēz International has announced an increased commitment to reduce its use of virgin plastics in its packaging, as part of its ongoing efforts to eliminate, reduce, replace and recycle plastic packaging across its portfolio. The company also said it supported the introduction of a U.S. Federal recycling scheme that takes into account the various types of plastic packaging used across the industry today. While it already has a significantly below-sector-average use of plastics in its portfolio by weight, Mondelēz International is demonstrating its resolve to continue to reduce plastic packaging.…
Read MoreProject #ShowUs Year Two marks impact on brand communications and still only 9% of women feel represented in advertising
Two years on from the launch of Project #ShowUs, Getty Images, Dove and Girlgaze reveal the impact of their partnership, with Getty Images search and download data signalling the advertising industry is moving toward more authentic and inclusive portrayals of women. Yet data from Getty Images’ insights platform Visual GPS suggests there is still more work to be done by agencies and brands to represent women across the different intersections of age, ethnicity, ability, body shape and size, gender expression, sexual orientation and religious beliefs. At launch, the ambition for…
Read MoreAnthesis secures investment to help eliminate 3 gigatonnes of CO2e by 2030
Anthesis, the largest group of dedicated sustainability professionals globally, and one of the UK’s fastest-growing private companies [1], has secured a significant minority investment from Palatine Private Equity, a responsibly-driven, mid-market private equity firm. This backing from a top private equity house comes as Anthesis also achieves the prestigious B Corp accreditation, given to businesses that are shown to meet the highest standards of social and environmental performance, transparency, and legal accountability. Both announcements cement Anthesis’ position as the firm that will activate sustainable performance during this critical ten-year period,…
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