Day: 1 July 2021

Eco-disposable nappy & wipe brand Mama Bamboo launches crowdfunding campaign

Stuart Mitchell

Leading environmentally friendly nappy & wipe brand Mama Bamboo is seeking to raise £540,000 through an investment crowdfunding campaign on the Triodos Crowdfunding platform. Mama Bamboo is the first UK nappy & wipe company to achieve accreditation as a B Corporation and has recently been given the highest rating by Ethical Consumer magazine of any disposable nappy brand. The crowdfunding campaign will enable Mama Bamboo to reach new markets, develop a subscription sales app and create a range of complementary products, thereby expanding the range of sustainable baby care products…

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CAP – How to #boss multi-level-marketing ads with these top tips

Stuart Mitchell

The ASA/CAP have released a post called: How to #boss multi-level-marketing ads with these top tips. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Companies which employ a Multi-Level-Marketing (MLM) business model are growing more popular in the UK. Also known as network marketing or direct sales, there are many MLM companies offering a variety of products for consumers to purchase. It’s important to…

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Kingfisher plc announces new 2025 carbon reduction targets, approved by the Science Based Targets initiative (SBTi)

Stuart Mitchell

Kingfisher plc, the international home improvement retailer whose businesses include B&Q and Screwfix, today announces ambitious new carbon reduction targets consistent with reductions required to keep global warming to 1.5°C, the most ambitious goal of the Paris Climate Agreement. The new targets have now been approved by the Science Based Targets initiative, and replace Kingfisher’s previous targets, which it met four years ahead of schedule. Kingfisher has committed to*: Reduce Scope 1 & 2 emissions from property and transport by c.38% in absolute terms by 2025, compared to 2016; and…

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Drax and Mitsubishi Heavy Industries sign pioneering deal to deliver the world’s largest carbon capture power project

Stuart Mitchell

Drax Group and Mitsubishi Heavy Industries Engineering, Ltd., part of Mitsubishi Heavy Industries (MHI) Group, have agreed a long-term contract for Drax to use its carbon capture technology, the Advanced KM CDR process™️, in what would be the largest deployment of negative emissions in power generation anywhere in the world. The contract, which combines UK innovation and world-leading Japanese technology, will see Drax license MHI’s unique carbon capture solvent, KS-21™️, to capture CO2 at its power station near Selby, North Yorkshire. Drax is already the largest decarbonisation project in Europe,…

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Ballygowan Mineral Water bottles move to 100% recycled plastic

Stuart Mitchell

Britvic-owned Irish water brand, Ballygowan Mineral Water, is moving to 100% recycled plastic bottles after the company invested €2m in operations at Ballygowan’s Newcastle West source in Limerick. The move is a significant part of Britvic’s Healthier People, Healthier Planet sustainability strategy, which will see all GB-made bottles including Robinsons, Fruit Shoot and Tango also switch to 100% rPET by the end of 2022. The change sets Ballygowan on its way to becoming Ireland’s most sustainable water brand and will see the removal of 51 million virgin PET bottles from…

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