Day: 3 November 2021

Enders Analysis/IPA report reveals new rules of engagement for marketers

Stuart Mitchell

The reduction in mobility of the UK population, due to government-enforced COVID-19 restrictions, is the key factor driving consumers’ new ecommerce and media consumption habits. This is according to new analysis from Enders Analysis and the IPA, published at the IPA EffWorks Global 2021 Conference. The report, on the theme of ‘living with the pandemic in October 2021’, analyses the economic and structural changes relevant to consumer behaviour at this stage of the COVID-19 journey and is linked with the IPA TouchPoints data on media consumption and industry sources, to…

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New UN Women Report: What does gender equality look like today?

Stuart Mitchell

Progress towards gender equality is looking bleak. But it doesn’t need to. A new global analysis of progress on gender equality and women’s rights shows women and girls remain disproportionately affected by the socioeconomic fallout from the COVID-19 pandemic, struggling with disproportionately high job and livelihood losses, education disruptions and increased burdens of unpaid care work. Women’s health services, poorly funded even before the pandemic, faced major disruptions, undermining women’s sexual and reproductive health. And despite women’s central role in responding to COVID-19, including as front-line health workers, they are…

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Hercule Van Wolfwinkle Partners With Streetvet, Sketching Out Homelessness In Pets And People

Stuart Mitchell

Illustrator and campaigner Hercule Van Wolfwinkle has launched a new donation platform which helps to support national charity, StreetVet. StreetVet is a charity that offers free vet care for pets belonging to those experiencing homelessness and has recently launched their Accredited Hostel Scheme. The scheme aims to ensure that owners experiencing homelessness don’t have to choose between accommodation and their pets. Phil Heckels, working under the alias of Hercule van Wolfwinkle, began drawing self-proclaimed ‘rubbish’ portraits of people’s pets for commission in 2020. Funds previously raised from the drawings have…

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National Emergencies Trust pilots National Partners Programme to ensure all future emergency survivors receive support as soon as they need it

Stuart Mitchell

The National Emergencies Trust has announced the launch of a collaborative pilot project with four national charities. The National Partners Programme, which will initially include the British Red Cross, Cruse Bereavement Support, Mind and Victim Support, aims to ensure that all those affected by future emergencies receive the support they need, when and where they need it, by facilitating nationwide funding at speed during future disasters. By enabling the National Emergencies Trust to pre-agree a range of support packages and conduct due diligence with potential distribution partners in advance of…

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Cranswick plc reveals approved 1.5 degree aligned Science Based Targets for Scope 1, 2 and 3

Stuart Mitchell

Cranswick plc has received approval on industry leading 2030 Science Based Targets which will see it reduce scope 1, 2 and 3 emissions to the level required to keep global warming to 1.5 degrees – the most ambitious goal set of the Paris Agreement. These targets have been validated by The Science Based Targets initiative (SBTi). The approved targets are consistent with those needed to reduce greenhouse gas (GHG) emissions from the Group’s scope 1 and 2 operations by 50% by 2030 and reduce GHG emissions from its scope 3…

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