ASA – Keep your “free” claims problem-free

The ASA/CAP have released a post called:  Keep your “free” claims problem-free. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The Codes state that marketers must not use the term “free”, or similar, to describe a product if consumers have to pay anything other than the unavoidable cost of responding and collecting or paying for delivery of the item.  While this may seem simple, it is…

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Orchard Street accelerates timeline to meet ESG targets with launch of ambitious net zero carbon pathway

Orchard Street Investment Management (‘Orchard Street’), the specialist commercial property investment manager, announces an acceleration of its ESG efforts through the launch of its net zero carbon pathway. Following the launch of Orchard Street’s net zero carbon targets in January, the pathway outlines two new and ambitious commitments: to become a net zero carbon business for corporate and landlord emissions and refurbishments – the scope over which the business has the most influence – by 2030, 20 years earlier than originally announced, and to become a net zero carbon business…

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Choose The World You Want Festival Line-up announced

Fairtrade Fortnight 2022 (21st February – 6th March) returns with its Choose The World You Want festival for the second year to highlight how Fairtrade is the simple choice we can all make to support farmers and workers to adapt to the effects of climate change. The Fairtrade Foundation hopes people will engage with Fairtrade Fortnight once again this year, as part of their ongoing efforts to protect people and planet. The online festival, which runs for the two weeks of Fairtrade Fortnight, will feature around 40 virtual events designed…

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The VELUX Group and Schneider Electric Announce Extended Partnership to Accelerate Lifetime Carbon Neutral Commitment

The VELUX Group has selected Schneider Electric to build an accelerated decarbonisation strategy to enable fast delivery on its Lifetime Carbon Neutral commitment. The extended partnership builds on previously announced renewable energy advisory services. The VELUX Group, the world leader in roof windows and skylights, and Schneider Electric, the global leader in the digital transformation of energy management and automation, today announced that the companies have executed a new extended partnership agreement to enable the VELUX Group to reach its Company Carbon Neutral goal by 2030 and accelerate its overall commitment…

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CAP – How to avoid regulatory heartbreak this Valentine’s Day

The ASA/CAP have released a post called: How to avoid regulatory heartbreak this Valentine’s Day. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Valentine’s Day is nearly upon us. It’s that time of year when the world turns shades of pink and red, when January sales become Valentine’s Day promotions, dating apps compete to be the most attractive, and alcohol advertisers get into the Valentine’s…

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