Month: August 2022

Race to help save the Third Pole begins

Stuart Mitchell

UK based charity Pipal Tree has launched a major appeal across outdoor advertising screens to help reverse the effect of climate change in Nepal. The disaster relief charity is working with out of home media owner Ocean Outdoor in an attempt to raise £125,000 to reforest areas of Nepal, the ninth most affected country in the world by climate change. The outdoor ad campaign asks people to text small donations of £1 or £3 and audiences are invited to scan a QR which takes them to a fundraising page to…

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McGuffin Creative Group Opens Applications for 2022 Nonprofit Design/Marketing Grant

Stuart Mitchell

Applications are now being accepted for the 2022 McGuffin Grant, created by Chicago-based marketing and advertising agency McGuffin Creative Group, to help a 501(c)(3) nonprofit further its mission with $30,000 in creative services. An online application for the 2022 grant is available at mcguffincg.com/grant and must be submitted by September 14, 2022. The grant is open to any 501(c)(3) organization. Launched in 2011, The McGuffin Grant gives one nonprofit recipient per year the expertise and guidance of the McGuffin team, totaling $30,000 in work. The scope of that work is…

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UK marketing budgets revised up in Q2 yet adspend forecasts fall

Stuart Mitchell

Total UK marketing budgets continued to grow at a solid pace in the second quarter of 2022, according to the latest IPA Bellwether Report. Despite this, with strengthening economic headwinds, UK companies’ financial prospects deteriorated sharply, contributing to cuts in adspend forecasts. The IPA Bellwether Report reveals the marketing spend intentions across the UK’s top industries and in its 22 years of reporting has been one of the first indicators to show both recession and recovery. According to the Q2 2022 Bellwether data, around a quarter (24.2%) of surveyed companies…

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UN Women and Ant Foundation launch ‘Together Digital’ to empower women entrepreneurs in the digital economy

Stuart Mitchell

UN Women and Ant Foundation, have jointly announced the launch of “Together Digital”, a five-year programme to support women-led micro, small and medium-sized enterprises (MSMEs) and empower them to participate and thrive in the digital economy. “Together Digital” supports women-led MSMEs to better participate and thrive in the digital economy “The Together Digital programme will leverage UN Women’s vast expertise in women’s economic empowerment, as well as the Ant Foundation’s wide network and track record in entrepreneurship and digital empowerment, said Sarah Knibbs, Deputy Regional Director of UN Women Regional…

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The British Pakistan Foundation and the National Trust have launched a partnership to plant 7,500 new trees to celebrate the 75-year journey of the British Pakistan community.

Stuart Mitchell

A partnership, part of the British Pakistan Foundation’s Legacy Project, was launched recently at the Pakistan High Commission. Attendees included the High Commissioner of Pakistan in the UK, HE Moazzam Ahmad Khan, members of the Executive Commit-tee of the Legacy Project, the British Pakistan Foundation, The Queen’s Green Canopy, the National Trust and members of the British Pakistani community. The Legacy Project was created to mark 75 years since the foundation of the independent country of Pakistan, and to celebrate the British Pakistani community. This project aims to promote unity…

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