Givsly Launches Good Advertising to Enable Publishers and Brands to Turn Social and Environmental Goals Into Action

Givsly, the purpose-led advertising and marketing company, recently announced the launch of its Good Advertising solution that gives advertisers a competitive edge by breaking through in a cluttered landscape and driving real engagement – all while doing good for society. Big Happy, MobileFuse, Teads and Undertone signed on as the first users during its beta phase. Good Advertising employs a variety of formats to make it easy for advertisers to leverage across their ads – whether it’s video, content or social, when a consumer engages with an ad through a…

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LADbible Group announces first of its kind Abortion Policy

Youth publisher, LADbible Group, have announced a ground-breaking new abortion policy to help support its global workforce. Putting the wellbeing of employees first, the policy entitles up to 10 days paid time off for an abortion procedure. The policy also commits to giving employees a travel allowance up to $10,000 to support travel to access healthcare in relation to an abortion, in cases where the procedure is banned or restricted where they live. Sinead Allchurch, HR Director said: “It’s important to us that all employees feel supported through situations which…

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New study into microplastics in bottled water a “wake up call” for British consumers

Responding to a new report by French NGO, Agir Pour L’environnement, that found that 78% of bottled water contains microplastics and that the Vittel kids bottle contained the highest quantities, the British not-for-profit, City to Sea, who campaign to stop plastic pollution at source said this was a “wake up call” for British consumers. Jo Morley, City to Sea’s Head of Marketing and Campaigns said, “This latest study shows clearly that most bottled water contains microplastics which is a far cry from the marketed image of “purity” that those who…

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Landscapes and historic gardens feel the heat as National Trust calls for greater action on climate change

Record-breaking temperatures and prolonged dry weather are affecting the nation’s cherished landscapes, gardens and wildlife, causing historic water features to dry up, sparking wildfires and taking a toll on animals, according to the National Trust. With temperatures rising again this week, and after the driest July on record for parts of England, the conservation charity says this summer’s exceptional conditions are a wake-up call to cut emissions and adapt.  In the East of England, where temperatures hit 40c last month, 60-70% of heather at the rare lowland heath site of…

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Pukka Herbs win ‘Best Sustainable Tea Brand’

Pukka Herbs, leading herbal wellbeing company, has been crowned the winner of this year’s ‘Best Sustainable Tea Brand’ at the Marie Claire Sustainability Awards, beating the likes of Twinings. The Marie Claire Sustainability Awards recognises and celebrates the companies and products that truly create a positive environmental impact for a better and brighter future. As a founding B Corp in the UK, Pukka Herbs is dedicated to creating a business that benefits the health of people, plants and the planet, with sustainability at the heart of everything they do.  What…

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